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Fortune Advertising

 





Fortune Advertising

FORTUNE ADVERTISING.

The Design and development of an advertising system (package) for the Fortune group of companies, which included the following:

  1. Media system.
  2. Production and Wip system.
  3. Media planning system (Bruce Tart & Mcnair Anderson information are integrated in the software).
  4. Debtor system.
  5. G/L & Payroll systems.
  6. Client profitability.

During 1983 the above system was sold to "LEO BURNETT PTY. LTD." and "DMM PTY. LTD.", which are included in the top 10 advertising agencies in Australia (combined billing of over 350 million dollars a year).

The software is known in the advertising industry as 'ADPAK' running currently on HP/3000 and PRIME 750 & 9950.

The software is also running in the far east (Indonesia, Singapore and Hong Kong) where AIC installed and trained personnel in its use (involved regular trips to the region).





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